Why Super73 E-Bikes Are Perfect for West Coast Riding
Written by: Rémy Rossi | January 10, 2024 | Time to read 4 min
Is a Super73 e-Bike and the many miles of West Coast boardwalk a match made in heaven? Plenty of people already seem to think so.
More about the Author: Remy Rossi
Rémy Rossi is a bike writer, mechanic, and educator who got his start in community-based bike shops and co-ops. With a decade in the industry, he still wrenches on bikes when he can and plays bike polo on a fixie.
These days, it’s hard to imagine West Coast boardwalks and beach towns without e-Bikes like the Super73— they’re everywhere. These cool motorcycle-style electric bikes have skyrocketed in popularity over the past several years, perfectly suited to sunny shores and urban cruising. The Super73 brand isn’t the only one out there but has kind of been leading the pack for a while now. Find out more about the Super73 e-Bikes and why people love them so much.
Scrambler-style electric bike
Super73 is an e-Bike brand with a handful of motorcycle-style models in its arsenal. Each one has its own intricacies, but they all embrace a unique design that’s inspired by light motorcycles and scramblers (essentially all-terrain café racers). That means there’s a fixed seat position, riser bars, and overall setup with motorbike details like a double-crown fork, wide tires, and a battery pack that looks like a fuel tank.
What is the best electric bike for you in the Super73 fleet? Here’s the breakdown:
- S-Series: Multi-purpose urban e-Bike with front suspension and bright integrated lights.
- Z-Series: Entry-level model for neighborhood riding and zooming around town, with no suspension.
- R-Series: Rugged and off-road version, featuring a more powerful drive system, full suspension, and swing-arm aluminum frames.
Comfortable cruising
The Super73 adventure e-Bike is designed for ripping down your favorite routes and throttle-powered cruising. You can, of course, always pedal the bike but the fixed-position seat and geometry are really meant for throttled riding. Leg extension isn’t as much as that of a conventional bike so your knees may come up high while pedaling, especially if you are tall. The true comfort is that extended motorcycle-style seat with a plush feel and plenty of space for a passenger.
The electric cruiser bike has a low center of gravity and is super stable wherever you ride. The oversized fat tires provide tons of cushion and grip, not even counting the suspension that’s available on certain models. Simply hop on and rev the throttle to get zooming.
The electric cruiser bike has a low center of gravity and is super stable wherever you ride. The oversized fat tires provide tons of cushion and grip, not even counting the suspension that’s available on certain models. Simply hop on and rev the throttle to get zooming.
Hotrod aesthetics
The Super73 models are probably best revered for their badass, stylish looks. And if you buy the Super73 just because you like the way it looks, I’m totally okay with that. Aesthetics matter, especially if you’re cruising through the chic Malibu hills or Santa Monica boardwalk, and this e-Bike has more than enough power for recreational riding.
Similar to Aventon focusing on design, Super73 puts a lot of effort into perfecting the aesthetic details of their e-Bikes and it shows. The battery pack is often disguised to look like a chiseled motorcycle fuel tank or is integrated near the bench seat. The skeletonized closed frame screams retro style with rugged flair and there are color-matched details throughout. There are many similar e-Bikes out there (that also cost significantly less), but few look as cool as the Super73.
Similar to Aventon focusing on design, Super73 puts a lot of effort into perfecting the aesthetic details of their e-Bikes and it shows. The battery pack is often disguised to look like a chiseled motorcycle fuel tank or is integrated near the bench seat. The skeletonized closed frame screams retro style with rugged flair and there are color-matched details throughout. There are many similar e-Bikes out there (that also cost significantly less), but few look as cool as the Super73.
Built for the West Coast
It makes sense that Super73 was founded in the sunkissed beachside area of Orange County, California. These e-Bikes are an amped-up version of beach cruisers that have long populated beach towns and flat inlands where you don’t need tons of gears or a lightweight setup.
The original models mixed nostalgic design with West Coast coolness, collaborating with social media stars, musicians, and sports teams— and we’re talking big names like Will Smith, Yves Saint Laurent, and the Paris Saint-Germain soccer team. Keeping with the California-based theme, I’ve heard people describe Super73 as the Apple of these kinds of e-Bikes— more expensive, but the looks are top-notch and the performance is there, too.
The original models mixed nostalgic design with West Coast coolness, collaborating with social media stars, musicians, and sports teams— and we’re talking big names like Will Smith, Yves Saint Laurent, and the Paris Saint-Germain soccer team. Keeping with the California-based theme, I’ve heard people describe Super73 as the Apple of these kinds of e-Bikes— more expensive, but the looks are top-notch and the performance is there, too.
Browse all of Upway’s Super73 e-Bikes:
Upway digs the Super73
Here on the Upway team, we’ve got some pretty big fans of the Super73 electric bikes. They are fun to rip around on the streets of New York City (although you’ll have to limit them to Class 2) and weave through traffic in style. We typically stock different models in Super73’s lineup, including the Z1, R, and ZX electric bikes, depending on what floats your boat. We’ve also got a huge selection of city e-Bikes for even more choices for urban riding.
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Key Takeaways
- Standout Design: Super73 e-Bikes feature retro, motorcycle-inspired aesthetics with fat tires and long-range battery packs, perfect for stylish West Coast cruising.
- Models for Every Rider: From the entry-level Z-Series to the rugged R-Series, Super73 offers versatile options for urban, neighborhood, and off-road adventures.
- West Coast Roots: Born in California, Super73 blends beach cruiser vibes with high performance, earning a reputation for comfort, style, and premium quality.
